‘Food City collaborates with Dollywood Parks & Resorts’
Food City has recently been named the official grocery partner for Dollywood Parks & Resorts, solidifying a partnership that will enhance the customer experience for both organizations. In addition to this partnership, Food City will also be the presenting sponsor for Dollywood’s popular events such as the Smokey Mountain Summer Celebration and the Colossal Pumpkin Patch during Dollywood’s Harvest Festival.
Steven Smith, the president and CEO of Food City, expressed his pride in being chosen as Dollywood’s official grocery partner and emphasized the shared dedication to customers, associates, and communities. He looks forward to collaborating with Dollywood to further enhance the customer service experience for visitors.
The Smoky Mountain Summer Celebration at Dollywood will take place from June 15 to August 11, while the Harvest Festival is scheduled from September 9 to October 28. Eugene Naughton, president of Dollywood Parks & Resorts, highlighted the opportunities for joint promotions that will benefit both guests and customers. He commended Food City for their community reinvestments through events and donations that support their loyal customers.
With 153 retail outlets across five states, Food City is well-positioned to bring their quality offerings to Dollywood visitors. The company is headquartered in Abingdon, Virginia, and continues to prioritize customer satisfaction and community engagement in all their endeavors.