Have You Heard of Sauna Fashion? A Steaming Hot Clothing Collection Made of Finnish Forests is Challenging the Textile Industry
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Have You Heard of Sauna Fashion? A Steaming Hot Clothing Collection Made of Finnish Forests is Challenging the Textile Industry

Concrete solutions don’t usually grow on trees. But when they do, they grow in Finnish forests. Kuura Saunawear collection demonstrates that fashion doesn’t have to be unecological, showing that change for the better is possible
Sauna has been one of the biggest wellness trends of the year, and the Finnish steam room has become familiar around the world. Finns usually bathe naked, but what do you wear on the way from the sauna to an icy lake? And what about when you’re cooling off afterwards? This uniquely Finnish problem was solved by a Finnish forest industry company Metsä Group – while

Lindex aims for 100% traceability across its entire supply chain
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Lindex aims for 100% traceability across its entire supply chain

Lindex is strengthening its sustainability efforts by committing to full traceability throughout its entire supply chain. As part of this initiative, the fashion company is implementing the digital platform TextileGenesis, which enables tracking of every product, from fibre to finished garment.
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‘By creating full traceability down to the fibre level, we reinforce our long-term sustainability work and gain deeper insight into the entire value chain. This allows us to continue ensuring that our products are manufactured in a responsible and transparent way. This initiative gives us