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As part of Lindex’s omnichannel strategy and continued growth journey, the fashion company is opening a shop-in-shop in Magasin du Nord’s flagship department store in Copenhagen. This new establishment is a step in Lindex’s expansion and its commitment to reaching even more customers. As a first step, Lindex is offering its lingerie collection, a category where the fashion company has unique expertise.
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“We are excited to strengthen our presence in Denmark, and through our partnership with Magasin du Nord, we are making it easier for Danish customers to shop Lindex fashion – both
