Chuck E. Cheese Teams Up with Dippin’ Dots to Introduce New Dessert Flavor

Chuck E. Cheese Unveils Exclusive Dippin’ Dots Flavor to Mark 48th Anniversary

In an exciting new collaboration, Chuck E. Cheese has joined forces with Dippin’ Dots to introduce an exclusive ice cream flavor, dubbed Chuck E.’s Cookie Crunch. This unique flavor, inspired by the beloved brand mascot, is now available at Chuck E. Cheese locations across the United States. The launch marks a significant milestone, as it is the first Dippin’ Dots flavor to carry the iconic character’s name, securing a permanent position on the menu at Chuck E. Cheese’s family entertainment centers.

To celebrate the introduction of Chuck E.’s Cookie Crunch, Chuck E. Cheese has designated May 14 as “National Chuck E.’s Cookie Crunch Day.” On this day, guests can indulge in a complimentary small serving of the new flavor at participating locations nationwide, provided they present a coupon available on the official Chuck E. Cheese website. This promotional effort aligns with the company’s 48th anniversary, further highlighting its longstanding commitment to providing enjoyable experiences for families.

Mark Kupferman, the executive vice president of Chuck E. Cheese, emphasized the brand’s focus on family-oriented fun with this new offering. “Chuck E.’s Cookie Crunch is all about bringing more fun to families in a way only Chuck E. Cheese can,” he stated. “We’ve created a treat that’s as playful, colorful, and memorable as Chuck E. himself — made with the cookie flavors kids have told us they love most.”

The flavor itself is a reflection of Chuck E. Cheese’s playful spirit, characterized by its vibrant purple hue, reminiscent of the character’s signature color. Each serving of Chuck E.’s Cookie Crunch is brimming with crunchy cookie bits, delivering a distinctive and delightful frozen treat that families can only enjoy at Chuck E. Cheese.

Lynwood Mallard, chief marketing officer at J&J Snack Foods, the parent company of Dippin’ Dots, highlighted the broader vision behind this partnership, stating, “At the heart of both Dippin’ Dots and Chuck E. Cheese is the idea of fun, and we’re excited to keep building on that partnership with a treat families can enjoy together.”

Chuck E.’s Cookie Crunch is positioned as a delightful addition to any occasion celebrated at Chuck E. Cheese, from birthday parties to everyday family outings. The new flavor is set to remain available year-round, ensuring that visitors can enjoy a unique dessert experience whenever they visit the brand’s fun centers.

For those interested in the free offering, please note that the coupon for a complimentary small Chuck E.’s Cookie Crunch Dippin’ Dots is valid at participating locations while supplies last, and cannot be combined with any other offers. The coupon is set to expire on May 14, 2025, making it imperative for customers to seize this opportunity swiftly.