H&M decides to buy back own shares for the company’s long-term incentive programme (LTIP)
The board of directors of H & M Hennes & Mauritz AB has, on the basis of the authorisation granted by the 2026 annual general meeting, decided to acquire the company’s own class B shares in order to ensure the delivery of class B shares to the participants in the company’s long-term incentive programme (LTIP).
The share buybacks will be carried out in accordance with the EU Market Abuse Regulation (MAR) and Commission Delegated Regulation (EU) 2016/1052 (known as the Safe Harbour Regulation). Acquisitions of shares will be managed by an investment firm or credit institution that makes
Information from the 2026 AGM of H & M Hennes & Mauritz AB
On Tuesday 5 May H & M Hennes & Mauritz AB held its annual general meeting chaired by lawyer Andreas Steen. The AGM approved the board’s proposal that a dividend of SEK 7.10 per share be distributed to the shareholders. The dividend will be paid in two instalments during the year, one in May and one in November. The record date for the first dividend payment of SEK 3.55 per share is 7 May 2026. The dividend payment is expected to be made by Euroclear Sweden AB on 12 May 2026. The record date for the second dividend payment of SEK 3.55 per share is 5 November 2026. The dividend payment is
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Reima continued its steady growth and determined sustainability efforts in 2025
In 2025, Reima Group’s net sales increased by 2% compared to the previous year, reaching EUR 86.0 million (2024: EUR 84.1 million). Revenue developed most strongly in North America, where sales through Reima’s own online store grew by 31%. Europe remained Reima’s largest market area. At the same time, Reima continued to advance toward its climate targets: the company’s total emissions have decreased by more than 50% compared to the 2021 baseline.
In its 2025 Sustainability Report, Reima highlights significant progress in areas such as sustainable materials, responsible supply chains, and
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Notice of annual general meeting
Shareholders in H & M Hennes & Mauritz AB (publ) (556042-7220) are hereby invited to the annual general meeting (AGM) to be held at 15.00 CEST on Tuesday, 5 May 2026 in the Erling Persson Hall, Aula Medica, Karolinska Institutet, Nobels väg 6 in Solna. Check-in for the AGM will open at 14.00 CEST.
Karolinska Institutet has stated that bags will not be allowed to be taken into the meeting hall, with the exception of small handbags. Please bring ID. Lithium-ion batteries must not be brought into any of Aula Medica’s premises, which includes both loose lithium-ion batteries and objects
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H & M Hennes & Mauritz AB publishes its Annual and Sustainability Report 2025
H & M Hennes & Mauritz AB’s Annual and Sustainability Report for the financial year 2025 shows how the group continued to build a stronger foundation for long-term growth, with improved profitability, strengthened brands and customer offering, and continued progress on its climate agenda. The report was published today on hmgroup.com, and a printed version will be sent by post to shareholders upon request.
“We are strengthening our offering and showing that growth, profitability and reduced emissions can go hand in hand. In 2025, we continued to take important steps towards all our long-term
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H & M Hennes & Mauritz AB Three-month report 2026
First quarter (1 December 2025 — 28 February 2026)
· Net sales amounted to SEK 49,607 m (55,333). Sales in local currencies decreased by 1 percent, with around 4 percent fewer stores at the end of the quarter compared with the same point in time last year. Net sales in SEK were negatively affected by a currency translation effect of just over 9 percentage points due to the strengthened Swedish krona.
· Gross profit amounted to SEK 25,138 m (27,169), which corresponds to a gross margin of 50.7 percent (49.1). The costs of markdowns decreased somewhat compared with the previous year.